Consumer satisfaction.
Overview
Works: | 103 works in 19 publications in 19 languages |
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Titles
The loyalty effect = the hidden force behind growth, profits, and lasting value /
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Emotion marketing = the Hallmark way of winning customers for life /
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Satisfaction : = how every great company listens to the voice of the customer /
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Customer centered growth : : = five proven strategies for building competitive advantage /
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User unfriendly = consumer struggles with personal technologies, fromclocks and sewing machines to cars and computers /
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The New rules of retail : = competing in the world's toughest marketplace /
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The perception of quality = mapping product and service quality to consumer perceptions /
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Sustainable customer experience design : = co-creating experiences in events, tourism and hospitality /
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Effective complaint management = the business case for customer satisfaction /
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Turning lost customers into gold = --and the art of achieving zero defections /
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Customer satisfaction = practical tools for building important relationships /
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Customer satisfaction and the marketing model = elements of a marketing matrix /
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The second century = reconnecting customer and value chain through build-to-order : moving beyond mass and lean production in the auto industry /
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Fundamentals of customer-focused management = competing through service /
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The ten demandments = rules to live by in the age of the demanding consumer /
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Value-based marketing for bottom-line success = 5 steps to creating customer value /
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Total access = giving customers what they want in an anytime, anywhere world /
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Researching customer satisfaction & loyalty = how to find out what people really think /
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The best service is no service : = how to liberate your customers from customer service, keep them happy, and control costs /
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Organizational behavior : = improving performance and commitment in the workplace /
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Making meaning : = how successful businesses deliver meaningful customer experiences /
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Excellence every day = make the daily choice-- inspire your employees and amaze your customers /
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Integrating E-business models for government solutions : = citizen-centric service oriented methodologies and processes /
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Empowering brands with customer integration = classification, benefits and success factors /
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The influence of culture and personality on customer satisfaction = an empirical analysis across countries /
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Delivering effective social customer service = how to redefine the way you manage customer experience and your corporate reputation /
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The lean product playbook = how to innovate with minimum viable products and rapid customer feedback /
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Service-Ability = create a customer centric culture and achieve competitive advantage /
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The satisfaction of change = how knowledge and innovation overcome loyalty in decision-making processes /
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The reign of the customer = customer-centric approaches to improving satisfaction /
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Building brand experiences = a practical guide to retaining brand relevance /
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Sell the brand first = how to sell your brand and create lasting customer loyalty /
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The power to predict = how real-time businesses anticipate customer needs, create opportunities, and beat the competition /
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Call center savvy = how to position your call center for the business challenges of the 21st century /
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Competing globally through customer value : = the management of strategic suprasystems /
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Making customer satisfaction happen : = a strategy for delighting customers /
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Quality on trial : = bringing bottom-line accountability to the quality effort /
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Customer-centered reengineering : = remapping for total customer value /
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Customer retention : = an integrated process for keeping your best customers /
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Quality facility management : = a marketing and customer service approach /
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What do your customers really want? : = here's a sure-fire way to find out /
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The 6 imperatives of marketing : = lessons from the world's best companies /
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The value network : = integrating the five critical processes that create customer satisfaction /
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Field service management : = an integrated approach to increasing customer satisfaction /
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Total access : = giving customers what they want in an anytime, anywhere world /
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The loyalty effect : = the hidden force behind growth, profits, and lasting value /
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Secret service : = hidden systems that deliver unforgettable customer service /
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Relationship marketing for competitive advantage = winning and keeping customers /
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The Arthur Andersen guide to talking with your customers = what they will tell you about your business (when you ask the right questions) /
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Built for use : = driving profitability through the user experience /
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ValueSpace = winning the battle for market leadership : lessons from the world's most admired companies /
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Built for use = driving profitability through the user experience /
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(Language materials, printed)
Sell the brand first : = how to sell your brand and create lasting customer loyalty /
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(Language materials, printed)
Developing churn models using data mining techniques and social network analysis /
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(Electronic resources)
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