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  • The ultimate question : = driving good profits and true growth /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: The ultimate question :/ Fred Reichheld.
    其他題名: driving good profits and true growth /
    作者: Reichheld, Frederick F.
    出版者: Boston, Mass. :Harvard Business School Press, : c2006.,
    面頁冊數: xi, 211 p. :ill. ;25 cm.
    內容註: Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
    標題: Consumer satisfaction. -
    電子資源: http://www.loc.gov/catdir/toc/ecip0518/2005025733.htmlhttp://www.loc.gov/catdir/toc/ecip0518/2005025733.html
    ISBN: 1591397839 :
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W0053444 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HF5415.5 R439 2006 一般使用(Normal) 在架 0
  • 1 筆 • 頁數 1 •
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