Adapting to evolving consumer experi...
Pratas, Joaquim Monteiro, (1980-)

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  • Adapting to evolving consumer experiences in hospitality and tourism
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Adapting to evolving consumer experiences in hospitality and tourism/ Maria Amélia Machado Carvalho, Maria Antónia Rodrigues, Joaquim Monteiro Pratas, editors.
    其他作者: Pratas, Joaquim Monteiro,
    出版者: Hershey, Pennsylvania :IGI Global, : 2025.,
    面頁冊數: 1 online resource (xxii, 485 p.) :ill.
    內容註: Preface -- Acknowledgment -- Chapter 1. The Impact of Global Events on Hotel Occupancy and Tourist Flows -- Chapter 2. Transforming Online Travel Agencies Using an Alert Management System: Strategies for Airbnb Through COVID-19 -- Chapter 3. The Impact of the Aviation Hub for Tourism in Ceara, Brazil -- Chapter 4. Social Media Influencers Marketing in the Tourism Industry: Legal Insights From Malaysia and China -- Chapter 5. Role of Visual Image of Hospitality Industry in Promoting Tourism and Decision-Making Process of Consumers -- Chapter 6. The Psychology of Ethical Marketing: Navigating Ethical Consumption Through Challenges and Opportunities -- Chapter 7. Future of Travel: Metaverse Driven Sustainability Initiatives in Tourism and Hospitality -- Chapter 8. AI in Nature Reserves: Boon or Bane? -- Chapter 9. Memorable Tourism Experiences (MTEs) and Its Applications in the Indian Hospitality Industry -- Chapter 10. Technology-Driven andPersonality in the Travel Experience Within a Destination: Literature Review and Proposal for Analysis Model -- Chapter 11. Enhancing Guest Experience Through Smart Hotel Technologies -- Chapter 12. Ancient Wonders, Modern Tech: AI's Role in Enhancing the Tourist Experience at Egypt's Heritage Sites -- Chapter 13. Travel the World From the Comfort of Your Own Home: Exploring Factors Related to Virtual Place Applications' Visitor Satisfaction -- Chapter 14. Medical Tourism inIndia: A Study to Identify the Growth Factors and Scope for Medical Tourism in India -- Compilation of References -- About the Contributors -- Index.
    標題: Tourism - Marketing. -
    電子資源: https://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-7021-6
    ISBN: 9798369370230
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