Customer loyalty.
Overview
| Works: | 43 works in 11 publications in 11 languages | |
|---|---|---|
Titles
The Ultimate CRM handbook : = strategies and concepts for building enduring customer loyalty and profitability /
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Integrated account management = how business-to-business marketers maximize customer loyalty and profitability /
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Indispensable : = how to become the company that your customers can't live without /
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Loyalty marketing for the Internet Age = how to identify, attract, serve, and retain customers in an e-commerce environment /
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Researching customer satisfaction & loyalty = how to find out what people really think /
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Sell the brand first : = how to sell your brand and create lasting customer loyalty /
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Loyalty myths : = hyped strategies that will put you out of business-- and proven tactics that really work /
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The satisfaction of change = how knowledge and innovation overcome loyalty in decision-making processes /
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Selling to major accounts = tools, techniques, and practical solutions for the sales manager /
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E-service = twenty-four ways to keep your customers when the competition is just a click away /
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Customer share marketing = how the world's great marketers unlock profits from customer loyalty /
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Customer culture = how Fed Ex and other great companies put the customer first every day /
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The eternal e-customer = how emotionally intelligent interfaces can create long-lasting customer relationships /
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What customers like about you = adding emotional value for service excellence and competitive advantage /
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