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The wallet allocation rule : = winni...
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Keiningham, Timothy L.
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The wallet allocation rule : = winning the battle for share /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The wallet allocation rule :/ Timothy L. Keiningham, Lerzan Aksoy, and Luke Williams with Alexander Buoye.
其他題名:
winning the battle for share /
作者:
Keiningham, Timothy L.
出版者:
Hoboken, New Jersey :Wiley, : 2015.,
面頁冊數:
1 online resource.
標題:
Customer loyalty. -
電子資源:
http://onlinelibrary.wiley.com/book/10.1002/9781119209867
ISBN:
9781119209867
The wallet allocation rule : = winning the battle for share /
Keiningham, Timothy L.
The wallet allocation rule :
winning the battle for share /Timothy L. Keiningham, Lerzan Aksoy, and Luke Williams with Alexander Buoye. - Hoboken, New Jersey :Wiley,2015. - 1 online resource.
Includes bibliographical references and index.
ISBN: 9781119209867
LCCN: 2015005932Subjects--Topical Terms:
717777
Customer loyalty.
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HF5415.525
Dewey Class. No.: 658.8/342
The wallet allocation rule : = winning the battle for share /
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