Brand choice.
概要
作品: | 13 作品在 2 項出版品 2 種語言 |
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書目資訊
Experience the message : = how experiential marketing is changing the brand world /
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(書目-語言資料,印刷品)
Building brand without mass media : = efficient and effective tools of brand building /
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(書目-語言資料,印刷品)
Determinants of private label attitude = predicting consumers' brand preferences using psychographics /
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(書目-電子資源)
Measuring the effectiveness of image and linkage advertising = the nitty-gritty of maxi-marketing /
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(書目-語言資料,印刷品)
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