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Firebrands = building brand loyalty ...
~
Millison, Doug.
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Firebrands = building brand loyalty in the Internet age /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Firebrands/ Michael Moon ; with Doug Millison.
其他題名:
building brand loyalty in the Internet age /
作者:
Moon, Michael.
其他作者:
Millison, Doug.
出版者:
Berkeley, Calif. :Osborne/McGraw-Hill, : 2000.,
面頁冊數:
xviii, 318 p. :ill. ;24 cm.
附註:
Includes index.
標題:
Brand choice. -
電子資源:
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=70551An electronic book accessible through the World Wide Web; click for information
ISBN:
0072133066 (electronic bk.)
Firebrands = building brand loyalty in the Internet age /
Moon, Michael.
Firebrands
building brand loyalty in the Internet age /[electronic resource] :Michael Moon ; with Doug Millison. - Berkeley, Calif. :Osborne/McGraw-Hill,2000. - xviii, 318 p. :ill. ;24 cm.
Includes index.
Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2002.
Available via World Wide Web.
ISBN: 0072133066 (electronic bk.)Subjects--Topical Terms:
755561
Brand choice.
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HF5415.1265 / .M66 2000eb
Dewey Class. No.: 658.8/27
Firebrands = building brand loyalty in the Internet age /
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building brand loyalty in the Internet age /
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AMF
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