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Martinez-Lopez, Francisco J.

概要
作品: 0 作品在 16 項出版品 1 種語言
書目資訊
Handbook of strategic e-business management by: Martinez-Lopez, Francisco J.; SpringerLink (Online service) (書目-電子資源)
Strategies for e-Business = concepts and cases on value creation and digital business transformation / by: Martinez-Lopez, Francisco J.; SpringerLink (Online service); Jelassi, Tawfik. (書目-電子資源)
Advances in national brand and private label marketing = third International Conference, 2016 / by: Martinez-Lopez, Francisco J.; Gazquez-Abad, Juan Carlos.; Gijsbrecht, Els.; SpringerLink (Online service) (書目-電子資源)
Online brand communities = using the social web for branding and marketing / by: Martinez-Lopez, Francisco J.; SpringerLink (Online service) (書目-電子資源)
Advances in national brand and private label marketing = eighth international conference, 2021 / by: Martinez-Lopez, Francisco J.; Gazquez-Abad, Juan Carlos.; SpringerLink (Online service); International Conference on Research on National Brand & Private Label Marketing (2021 :) (書目-電子資源)
Advances in digital marketing and eCommerce = First International Conference, 2020 / by: Digital Marketing & eCommerce Conference (2020 :); Martinez-Lopez, Francisco J.; D'Alessandro, Steven.; SpringerLink (Online service) (書目-電子資源)
Advances in national brand and private label marketing = Sixth International Conference, 2019 / by: Martinez-Lopez, Francisco J.; Gazquez-Abad, Juan Carlos.; SpringerLink (Online service); International Conference on Research on National Brand and Private Label Marketing (2019 :); Roggeveen, Anne. (書目-電子資源)
Advances in national brand and private label marketing = ninth International Conference, 2022 / by: Martinez-Lopez, Francisco J.; Gazquez-Abad, Juan Carlos.; SpringerLink (Online service); International Conference on Research on National Brand and Private Label Marketing (2022 :); Ieva, Marco. (書目-電子資源)
Social media monetization = platforms, strategic models and critical success factors / by: Martinez-Lopez, Francisco J.; Li, Yangchun.; Young, Susan M.; SpringerLink (Online service) (書目-電子資源)
Advances in national brand and private label marketing = 10th International Conference, 2023 / by: Gazquez-Abad, Juan Carlos.; Martinez-Lopez, Francisco J.; SpringerLink (Online service); Gielens, Katrijn.; International Conference on Research on National Brand and Private Label Marketing (2023)) (書目-電子資源)
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