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Branding (Marketing) - Management.

概要

作品:	5 作品在 2 項出版品 2 種語言

書目資訊

Value creation : = the power of brand equity / by: (書目-語言資料,印刷品)

Branding demystified = plans to payoffs / by: (書目-電子資源)

The crucial role of domain knowledge in evaluating early-stage new product ideas by: (書目-電子資源)

Designing luxury brands = the science of pleasing customers' senses / by: (書目-電子資源)

主題

Brand name products- Valuation.

Intangible property- Valuation.

Branding.

Branding (Marketing)- Management.

Business and Management.

R & D/Technology Policy.

International Business.

Communication in marketing.

Internet marketing.

Luxury goods industry- Customer services.

Luxury.

Brand name products.

Innovation/Technology Management.

Luxury goods industry- Management.

Consumer Behavior.

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