Marketing - Psychological aspects.
Overview
| Works: | 25 works in 8 publications in 8 languages | |
|---|---|---|
Titles
The new marketing era : = marketing to the imagination in a technology driven world /
by:
(Language materials, printed)
The new marketing era = marketing to the imagination in a technology-driven world /
by:
(Electronic resources)
How customers think : = essential insights into the mind of the market /
by:
(Language materials, printed)
Building brand without mass media : = efficient and effective tools of brand building /
by:
(Language materials, printed)
Reverse psychology marketing = the death of traditional marketing and the rise of the new "pull" game /
by:
(Electronic resources)
Why marketing to women doesn't work : = using market segmentation to understand consumer needs /
by:
(Electronic resources)
Ethics and neuromarketing = implications for market research and business practice /
by:
(Electronic resources)
Personality, design and marketing = matching design to customer personal preferences /
by:
(Electronic resources)
Neuro-advertising = brain-friendly advertising for more success in your market /
by:
(Electronic resources)
Nostalgia marketing = rekindling the past to influence consumer choices /
by:
(Electronic resources)
Show more
Fewer
Subjects