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書目資訊
主題
Marketing - Key accounts.
概要
作品:
9 作品在 3 項出版品 3 種語言
書目資訊
Manage globally, sell locally : = the art of strategic account management /
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Key account management : = learning from supplier and customer perspectives /
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The seven keys to managing strategic accounts
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Business relationship management and marketing = mastering business markets /
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Handbook of strategic account management = a comprehensive resource /
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Key account management = the definitive guide /
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How come you can't identify your key customers? = the essential guide to key account selection /
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Key account management in financial services = tools and techniques for building strong relationships with major clients /
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Strategic customer planning = how to develop and implement a strategic account plan /
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主題
Customer relations- Management.
Marketing.
Business Strategy/Leadership.
Industrial marketing.
Marketing- Key accounts.
Market Research.
Relationship marketing.
Selling- Key accounts.
Strategic planning.
Sales/Distribution/Call Center/Customer Service.
Financial services industry- Management.
Sales management.
Customer services.
Economics/Management Science.
Customer relations.
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