紀錄類型: |
書目-電子資源
: Monograph/item
|
正題名/作者: |
Servitization strategy/ by Tim Baines, Ali Ziaee Bigdeli, Kawal Kapoor. |
其他題名: |
delivering customer-centric outcomes through business model innovation / |
作者: |
Baines, Tim. |
其他作者: |
Bigdeli, Ali Z. |
出版者: |
Cham :Springer Nature Switzerland : : 2024., |
面頁冊數: |
xxxiii, 227 p. :ill. (some col.), digital ;24 cm. |
內容註: |
SUMMARY -- PREFACE -- Chapter 1: Introduction -- PART I: WHAT IS SERVITIZATION AND WHAT ARE ADVANCED SERVICES -- Chapter 2: Servitization, advanced services, and outcomes -- Chapter 3: Capturing value for advanced services -- Chapter 4: Organising to deliver advanced services -- PART II: WHY SERVITIZATION AND ADVANCED SERVICES ARE IMPORTANT -- Chapter 5: Broad Drivers -- PART III: HOW TO BRING ABOUT SERVITIZATION THROUGH THE INNOVATION OF ADVANCED SERVICES -- Chapter 6: Exploring the processes of servitizaiton -- Chapter 7: Managing the innovation of advanced services -- Chapter 8: Close. |
Contained By: |
Springer Nature eBook |
標題: |
Customer services. - |
電子資源: |
https://doi.org/10.1007/978-3-031-45426-4 |
ISBN: |
9783031454264 |