The relationship of body weight and ...
Brauneis, Sabrina.

FindBook      Google Book      Amazon      博客來     
  • The relationship of body weight and skepticism towards advertising
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: The relationship of body weight and skepticism towards advertising/ by Sabrina Brauneis.
    作者: Brauneis, Sabrina.
    出版者: Wiesbaden :Springer Fachmedien Wiesbaden : : 2016.,
    面頁冊數: xxi, 197 p. :ill., digital ;24 cm.
    內容註: Definitions of Overweight, Self-Esteem and Skepticism towards Advertising -- Self-Esteem Theory, Social Comparison Theory and Cognitive Dissonance Theory -- Influencing Factors -- Empirical Studies and Implications.
    Contained By: Springer eBooks
    標題: Advertising - Psychological aspects. -
    電子資源: http://dx.doi.org/10.1007/978-3-658-14861-4
    ISBN: 9783658148614
館藏地:  出版年:  卷號: 
館藏
  • 1 筆 • 頁數 1 •
 
W9285473 電子資源 11.線上閱覽_V 電子書 EB HF5822 .B825 2016 一般使用(Normal) 在架 0
  • 1 筆 • 頁數 1 •
多媒體
評論
Export
取書館
 
 
變更密碼
登入