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An examination of the motives for at...

Hayden, Robert Matthew Ira.

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An examination of the motives for athletic donor lapse at a large NCAA Division I institution.

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	An examination of the motives for athletic donor lapse at a large NCAA Division I institution./
作者:	Hayden, Robert Matthew Ira.
面頁冊數:	84 p.
附註:	Source: Masters Abstracts International, Volume: 48-06, page: 3368.
Contained By:	Masters Abstracts International48-06.
標題:	Education, Finance. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1478156
ISBN:	9781124077727

An examination of the motives for athletic donor lapse at a large NCAA Division I institution.
Hayden, Robert Matthew Ira.

An examination of the motives for athletic donor lapse at a large NCAA Division I institution. - 84 p.

Source: Masters Abstracts International, Volume: 48-06, page: 3368.

Thesis (M.A.)--The University of North Carolina at Chapel Hill, 2010.

This study examined the reasons cited by inactive athletic donors at a major NCAA Division I institution for their decision to lapse. A survey was emailed to all inactive donors with a valid email address on file with the athletic fundraising organization at the institution in question. The survey collected demographic information, followed by levels of agreement with the effect that a number of different service and external factors had on their decision to lapse as donors.

ISBN: 9781124077727Subjects--Topical Terms:

1020300
Education, Finance.

An examination of the motives for athletic donor lapse at a large NCAA Division I institution.
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520 $a This study examined the reasons cited by inactive athletic donors at a major NCAA Division I institution for their decision to lapse. A survey was emailed to all inactive donors with a valid email address on file with the athletic fundraising organization at the institution in question. The survey collected demographic information, followed by levels of agreement with the effect that a number of different service and external factors had on their decision to lapse as donors.
520 $a Descriptive statistics were run on the data, and then a series of chi-square tests were run to determine the relationships that existed between different demographic criteria (including male/female, distance of residence from the university, alumni status, and years of membership) and the reasons cited for lapse. The most frequently-cited factors for lapse were identified and discussed, and the significant relationships between demographic groups and the factors for donor lapse were analyzed and discussed.
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