轉換成本
Overview
| Works: | 10 works in 1 publications in 1 languages | |
|---|---|---|
Titles
運用線性結構模式探討服務品質、顧客滿意度、轉換成本與顧客忠誠度之關聯性 = = Applying Linear Structural Equation Models to Study the Influence of Service Quality, Customer Satisfaction and Switch Cost on Customer Loyalty : An Empirical Study of Taiwan Railway : 以台鐵東部幹線為例 /
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探討國內ERP使用者之顧客忠誠度 = = The Study of Customer Loyalty of ERP Users in Taiwan /
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(Language materials, printed)
服務利潤鏈之實證與影響因素之探討 = = An Analysis on the Empirical Investigation and the Influences of Service Profit Chain /
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加盟業者品牌忠誠度之研究 = = The Study of Franchise Brand Loyalty : An Empirical Study of Real Estate Broker of Franchisers : 以不動產仲介經紀業連鎖加盟店為例 /
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顧客滿意失驗下之轉換意圖前置因素之研究 = = The Study of the Antecedents of Switching Intention under Discomfirmations of Customer Satisfaction /
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轉換成本、替代者吸引力於滿意至忠誠間關係之探討 = = The Study of switching Cost, alternative attractiveness on the relationship between satisfaction and loyalty-variety seeking as the moderating variable : 以尋求多樣化為調節變數 /
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銀行服務補救與購買行為間關係之研究 = = The Study of Relationship between Service Recovery and Purchase Behavior of Bank－The Moderating Effect of Switching Cost and Alternative of Attractiveness : 以轉換成本及替代者吸引力為調節變數 /
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以科技接受模型探討台灣的行動支付 = = A study of mobile payment in Taiwan：from TAM perspective /
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Subjects