Branding (Marketing) - Social aspects.

Iconic power = materiality and meaning in social life / by: (Electronic resources)

Brands and cultural analysis by: (Electronic resources)

Rivalry and group behavior among consumers and brands = comparisons in and out of the sport context / by: (Electronic resources)

Visualization.

POLITICAL SCIENCE / Public Policy / Cultural Policy

Media and Communication.

Branding.

Marketing.

Culture.

Visual perception.

American Culture.

Consumer behavior- Psychological aspects.

Group identity.

SOCIAL SCIENCE / Anthropology / Cultural

Business names- Social aspects.

SOCIAL SCIENCE / Popular Culture

Sports spectators- Psychology.

Branding (Marketing)- Social aspects.

Popular Culture.

Digital/New Media.

Consumer Behavior.