Events feasibility and development :...
O'Toole, William, (1951-)

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  • Events feasibility and development : = from strategy to operations /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Events feasibility and development :/ William O'Toole.
    其他題名: from strategy to operations /
    作者: O'Toole, William,
    出版者: Amsterdam ;Butterworth-Heinemann, : c2011.,
    面頁冊數: xxii, 333 p. :ill. ;24 cm.
    內容註: Section 1. Strategic feasibility and development. Event strategy -- Preparing the strategy -- Event support : directing the development -- Implementation of the strategy -- Techniques and tools for events development -- Building competency : Associations, Awards and Training -- Section 2. Management feasibility and development. Management models and the business case -- Setting up the management system -- Event management processes -- Event metrics and checklists -- Section 3. Operations feasibility and development. Event operations : upstream design -- Cases studies. Heritage concert -- Tunnel walk -- Predicting crowd numbers for special events -- Planning a torch relay around the world -- Getting the most out of volunteers -- The central operations group -- International Buskers and Comedy Festival -- Opening ceremony of the Asian Games, Doha -- Dictionary of Terms.
    標題: Special events - Management. -
    ISBN: 9780750666404 (pbk.) :
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W0066916 五樓西文書區A-HB(5F Western Language Books) 01.外借(書)_YB 一般圖書 GT3405 O763 2011 一般使用(Normal) 在架 0
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