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Campaigning in the twenty-first century : = a whole new ballgame? /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Campaigning in the twenty-first century :/ Dennis W. Johnson.
其他題名:	a whole new ballgame? /
作者:	Johnson, Dennis W.
出版者:	New York, NY :Routledge, : 2011.,
面頁冊數:	xi, 137 p. ;23 cm.
內容註:	The modern campaign -- Communicating with voters : the new media -- Communicating with voters : the old media -- Fundraising -- Independent voices -- Taking the pulse of the electorate -- Voter identification, contact, and mobilization -- Campaigning in the next decade.
標題:	Political campaigns - United States. -
標題:	United States - Economic policy - 1981-1993 -
ISBN:	9780415800372 (hbk.)

Campaigning in the twenty-first century : = a whole new ballgame? /
Johnson, Dennis W.

Campaigning in the twenty-first century :a whole new ballgame? /Dennis W. Johnson. - New York, NY :Routledge,2011. - xi, 137 p. ;23 cm.

Includes bibliographical references (p. [129]-132) and index.

The modern campaign -- Communicating with voters : the new media -- Communicating with voters : the old media -- Fundraising -- Independent voices -- Taking the pulse of the electorate -- Voter identification, contact, and mobilization -- Campaigning in the next decade.

ISBN: 9780415800372 (hbk.)

LCCN: 2010028850Subjects--Topical Terms:

601450
Political campaigns
--United States.Subjects--Geographical Terms:

2368173
United States
--Economic policy--1981-1993

LC Class. No.: JK2281 / .J623 2011

Dewey Class. No.: 324.70973

Campaigning in the twenty-first century : = a whole new ballgame? /
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300 $a xi, 137 p. ; $c 23 cm.
504 $a Includes bibliographical references (p. [129]-132) and index.
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