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Effective sales force automation and...

Agnihotri, Raj S.

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Effective sales force automation and customer relationship management : = a focus on selection and implementation /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Effective sales force automation and customer relationship management :/ Raj Agnihotri, Adam A. Rapp.
其他題名:	a focus on selection and implementation /
作者:	Agnihotri, Raj S.
其他作者:	Rapp, Adam A.
出版者:	New York, N.Y. :Business Expert Press, : 2010.,
面頁冊數:	113 p. :ill. ;23 cm.
內容註:	Introduction -- 1. Defining technology -- 2. Technology application versus business strategy -- 3. The role of the customer in technology and strategy implementations -- 4. Selection decision process and research -- 5. System planning and designing -- 6. Implementation of designed systems -- 7. Achieving full integration for maximum performance -- 8. Technology assessment, maintenance, and adaptation -- Notes -- References -- Index.
標題:	Selling - Data processing. -
ISBN:	9781606491270 (pbk.) :

Effective sales force automation and customer relationship management : = a focus on selection and implementation /
Agnihotri, Raj S.

Effective sales force automation and customer relationship management :a focus on selection and implementation /Raj Agnihotri, Adam A. Rapp. - New York, N.Y. :Business Expert Press,2010. - 113 p. :ill. ;23 cm. - Selling and sales force management collection. - Selling and sales force management collection..

Includes bibliographical references (p. [105]-110) and index.

Introduction -- 1. Defining technology -- 2. Technology application versus business strategy -- 3. The role of the customer in technology and strategy implementations -- 4. Selection decision process and research -- 5. System planning and designing -- 6. Implementation of designed systems -- 7. Achieving full integration for maximum performance -- 8. Technology assessment, maintenance, and adaptation -- Notes -- References -- Index.

ISBN: 9781606491270 (pbk.) :NT1049.00Subjects--Topical Terms:

668457
Selling
--Data processing.

LC Class. No.: HF5438.35 / .A353 2010

Dewey Class. No.: 658.8100285

Effective sales force automation and customer relationship management : = a focus on selection and implementation /
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