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Secrets of the moneylab : = how beha...

Chen, Kay-Yut.

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Secrets of the moneylab : = how behavioral economics can improve your business /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Secrets of the moneylab :/ Kay-Yut Chen and Marina Krakovsky.
其他題名:	how behavioral economics can improve your business /
作者:	Chen, Kay-Yut.
其他作者:	Krakovsky, Marina.
出版者:	New York :Portfolio/Penguin, : 2010.,
面頁冊數:	x, 246 p. ;24 cm.
內容註:	Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.
標題:	Success in business. -
ISBN:	9781591843542 (hbk.) :

Secrets of the moneylab : = how behavioral economics can improve your business /
Chen, Kay-Yut.

Secrets of the moneylab :how behavioral economics can improve your business /Kay-Yut Chen and Marina Krakovsky. - New York :Portfolio/Penguin,2010. - x, 246 p. ;24 cm.

Includes bibliographical references and index.

Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.

ISBN: 9781591843542 (hbk.) :US25.95

LCCN: 2010017339Subjects--Topical Terms:

522119
Success in business.

LC Class. No.: HB74.P8 / C44 2010

Dewey Class. No.: 658.4/032

Secrets of the moneylab : = how behavioral economics can improve your business /
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650 # 0 $a Economics $x Psychological aspects. $3 594089
700 1 # $a Krakovsky, Marina. $3 1305952