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The trail of tension between public ...

St. John, Burton, III.

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The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds.

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds./
作者:	St. John, Burton, III.
面頁冊數:	220 p.
附註:	Chair: Matthew Mancini.
Contained By:	Dissertation Abstracts International66-08A.
標題:	Business Administration, Marketing. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3185104
ISBN:	9780542267109

The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds.
St. John, Burton, III.

The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds. - 220 p.

Chair: Matthew Mancini.

Thesis (Ph.D.)--Saint Louis University, 2005.

Chapter four shows that, as a result of Creel's propaganda successes, significant debate ensued in the 1920s about the appropriateness of propaganda among Walter Lippmann, Edward Bernays and Harold Lasswell.

ISBN: 9780542267109Subjects--Topical Terms:

1017573
Business Administration, Marketing.

The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds.
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245 1 4 $a The trail of tension between public relations and journalism: The unfinished business about using propaganda to move crowds.
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500 $a Source: Dissertation Abstracts International, Volume: 66-08, Section: A, page: 2765.
502 $a Thesis (Ph.D.)--Saint Louis University, 2005.
520 $a Chapter four shows that, as a result of Creel's propaganda successes, significant debate ensued in the 1920s about the appropriateness of propaganda among Walter Lippmann, Edward Bernays and Harold Lasswell.
520 $a Chapter three details how the railroads used publicist Ivy Lee to successfully lobby for a rate increase in 1914. In 1917, George Creel implemented several propaganda approaches to successfully support America in World War I.
520 $a This study examines key events that led to the tension between journalism and public relations regarding the issue of propaganda being used to move crowds. It explores how that tension persists in the current debate about the press reform movement known as "public journalism" and establishes that press engagement with the citizenry is problematic until this tension is addressed.
520 $a Primary source documents from the collections of Ray Stannard Baker, Ivy Ledbetter Lee and Edward L. Bernays were consulted for this study, along with an extensive review of literature by experts in the fields of railroad and World War I propaganda. The current debate about propaganda and public journalism was researched in journalism books and trade journalism publications.
520 $a Chapter one looks at the late 19th century rise of American industrialism and the resulting alienation of the public from big business. It examines the railroads' extensive use of publicity and propaganda to move crowds. This chapter also establishes the growing public concern about the interests of big business often conflicting with the public interest.
520 $a Chapter two shows that, even though the railroads engaged in abusive tactics, the mainstream press did not attempt to expose railroad manipulations. With the rise of magazines however, the muckraking movement developed and Ray Stannard Baker exposed railroad propaganda practices in McClure's magazine.
520 $a Chapter five details that the long-term fallout of press wariness of propaganda contributed to criticism of a 1990s civic engagement movement called "public journalism." Many detractors within the press labeled public journalism as a new form of propaganda, accusing it of attempting to move crowds. This chapter asks questions about how the lingering concern regarding propaganda affects journalism's ability to engage the citizenry.
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