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The textual construction of feminini...
~
Rundstrom Williams, Tracy Lynn.
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The textual construction of femininity in women's fitness magazines.
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
The textual construction of femininity in women's fitness magazines./
作者:
Rundstrom Williams, Tracy Lynn.
面頁冊數:
221 p.
附註:
Adviser: W. F. Winnie Orr.
Contained By:
Dissertation Abstracts International68-11A.
標題:
Language, Linguistics. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3288899
ISBN:
9780549319757
The textual construction of femininity in women's fitness magazines.
Rundstrom Williams, Tracy Lynn.
The textual construction of femininity in women's fitness magazines.
- 221 p.
Adviser: W. F. Winnie Orr.
Thesis (Ph.D.)--The University of Texas at Arlington, 2007.
Women in the first decade of the 21st century encounter competing ideologies of traditional femininity and empowered femininity. Language, in particular Discourse Analysis, provides a means for investigating what these ideologies, or discourses, are and how they are perpetuated. One source of language which encodes and perpetuates ideologies of femininity is women's magazines. As pervasive, monthly texts directed specifically at women, women's magazines provide a rich source of contemporary ideologies of femininity. Given the rise of health and fitness magazines over the past 20 years, it appears that one primary focus of contemporary femininity is the body. Previous research has found that the idealized female body today---an extremely thin body---encodes traditional femininity in that it represents social values of beauty, smallness, and others-orientation, but it also encodes empowered femininity in that it represents will-power, dedication, and strength.
ISBN: 9780549319757Subjects--Topical Terms:
1018079
Language, Linguistics.
The textual construction of femininity in women's fitness magazines.
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Women in the first decade of the 21st century encounter competing ideologies of traditional femininity and empowered femininity. Language, in particular Discourse Analysis, provides a means for investigating what these ideologies, or discourses, are and how they are perpetuated. One source of language which encodes and perpetuates ideologies of femininity is women's magazines. As pervasive, monthly texts directed specifically at women, women's magazines provide a rich source of contemporary ideologies of femininity. Given the rise of health and fitness magazines over the past 20 years, it appears that one primary focus of contemporary femininity is the body. Previous research has found that the idealized female body today---an extremely thin body---encodes traditional femininity in that it represents social values of beauty, smallness, and others-orientation, but it also encodes empowered femininity in that it represents will-power, dedication, and strength.
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Using one fitness instructional text from eight different women's fitness magazines, an analysis of the rhetorical structure, clauses, and lexicon demonstrates how these texts perpetuate a hybrid discourse which actually integrates traditional and empowered femininity. This hybrid discourse appears as a seamless combination of the two "parent" discourses by placing itself in the middle of a continuum between traditional femininity and empowered femininity: emphasizing achievement but to a limited degree, and celebrating beautification and objectification. The hybrid discourse also supports a sociological trend of many women wanting to balance competing demands of portraying highly valued but traditionally male traits while still being seen as traditionally feminine.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3288899
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