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The quintessence of strategic manage...
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Kotler, Philip.
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The quintessence of strategic management = what you really need to know to survive in business /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
The quintessence of strategic management/ by Philip Kotler, Roland Berger, Nils Bickhoff.
其他題名:
what you really need to know to survive in business /
作者:
Kotler, Philip.
其他作者:
Berger, Roland.
出版者:
Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg, : 2010.,
面頁冊數:
vii, 129 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
標題:
Strategic planning. -
電子資源:
http://dx.doi.org/10.1007/978-3-642-14544-5
ISBN:
9783642145438 (paper)
The quintessence of strategic management = what you really need to know to survive in business /
Kotler, Philip.
The quintessence of strategic management
what you really need to know to survive in business /[electronic resource] :by Philip Kotler, Roland Berger, Nils Bickhoff. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010. - vii, 129 p. :ill., digital ;24 cm.
ISBN: 9783642145438 (paper)Subjects--Topical Terms:
528149
Strategic planning.
LC Class. No.: HD30.28 / .K68 2010
Dewey Class. No.: 658.4012
The quintessence of strategic management = what you really need to know to survive in business /
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