Soft innovation = economics, product...
Stoneman, Paul.

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  • Soft innovation = economics, product aesthetics, and the creative industries /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Soft innovation/ Paul Stoneman.
    其他題名: economics, product aesthetics, and the creative industries /
    作者: Stoneman, Paul.
    出版者: Oxford ;Oxford University Press, : 2010.,
    面頁冊數: xiv, 366 p. :ill. ;25 cm.
    內容註: Part I, The nature and extent of soft innovation. Defining soft innovation ; Aggregate measures of soft innovation ; Soft innovation in the creative industries : books, recorded music, and video games; Soft innovation outside the creative industries : food, pharmaceuticals, and financial services -- Part II, The economic analysis of soft innovation. The economic analysis of TPP innovation as a foundation for the analysis of soft innovation ; The supply of soft innovations ; The diffusion of soft innovations ; Soft innovation and uncertainty : variant proliferation, insurance markets, and finance ; Soft innovation, intellectual property rights, competition, and welfare -- Part III, Impacts and implications. The impact of soft innovation upon firm performance ; Soft innovation and government policy ; Conclusions and future projects.
    標題: Cultural industries - Economic aspects. -
    電子資源: http://dx.doi.org/10.1093/acprof:oso/9780199572489.001.0001
    ISBN: 0199572488 (hbk.)
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