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Macromarketing--a global focus : = m...

Shapiro, Stanley J.

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Macromarketing--a global focus : = marketing systems, societal development, equity & poverty /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Macromarketing--a global focus :/ edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II.
其他題名:	marketing systems, societal development, equity & poverty /
其他題名:	Macromarketing
其他作者:	Shapiro, Stanley J.
出版者:	Los Angeles :SAGE, : c2009.,
面頁冊數:	4 v. :ill. ;24 cm.
標題:	Marketing. -
ISBN:	9781848607040 (set) :

Macromarketing--a global focus : = marketing systems, societal development, equity & poverty /
Macromarketing--a global focus :marketing systems, societal development, equity & poverty /Macromarketingedited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II. - Los Angeles :SAGE,c2009. - 4 v. :ill. ;24 cm. - SAGE library in marketing. - SAGE library of marketing..

Includes bibliographical references.

ISBN: 9781848607040 (set) :UK575.00

LCCN: 2008940589Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .M2157 2009

Macromarketing--a global focus : = marketing systems, societal development, equity & poverty /
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020 $a 1848607040 (set)
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050 0 0 $a HF5415 $b .M2157 2009
245 0 0 $a Macromarketing--a global focus : $b marketing systems, societal development, equity & poverty / $c edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II.
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300 $a 4 v. : $b ill. ; $c 24 cm.
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504 $a Includes bibliographical references.
650 0 $a Marketing. $3 536353
650 0 $a Marketing $x Social aspects. $3 648105
650 0 $a Marketing $x Moral and ethical aspects. $3 935492
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700 1 $a Tadajewski, Mark. $3 1076881
700 1 $a Shultz, Clifford J. $3 880265
830 0 $a SAGE library of marketing. $3 1076887