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Brandjam = humanizing brands through...
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Design Management Institute (Boston, Mass.)
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Brandjam = humanizing brands through emotional design /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Brandjam/ by Marc Gobe?.
其他題名:
humanizing brands through emotional design /
作者:
Gobe?, Marc.
出版者:
New York :Allworth Press ; : c2007.,
面頁冊數:
1 online resource (xxxii, 319 p.) :ill.
附註:
Description based on print version record.
標題:
Branding (Marketing) -
電子資源:
http://www.netlibrary.com/ebook_info.asp?product_id=209928
ISBN:
1581156227 (electronic bk.)
Brandjam = humanizing brands through emotional design /
Gobe?, Marc.
Brandjam
humanizing brands through emotional design /[electronic resource] :by Marc Gobe?. - New York :Allworth Press ;c2007. - 1 online resource (xxxii, 319 p.) :ill.
Description based on print version record.
Includes bibliographical references (p. 311-314) and index.
ISBN: 1581156227 (electronic bk.)Subjects--Topical Terms:
625366
Branding (Marketing)
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: NC997.G56 / 2007eb
Dewey Class. No.: 741.6
Brandjam = humanizing brands through emotional design /
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