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A needs assessment for the conventio...
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University of Nevada, Las Vegas.
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A needs assessment for the convention and meeting planning industry.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
A needs assessment for the convention and meeting planning industry./
作者:
Appelbaum, Beth Robyn.
面頁冊數:
191 p.
附註:
Chair: Gerald E. Goll.
Contained By:
Masters Abstracts International36-06.
標題:
Business Administration, Management. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1390625
ISBN:
9780591950380
A needs assessment for the convention and meeting planning industry.
Appelbaum, Beth Robyn.
A needs assessment for the convention and meeting planning industry.
- 191 p.
Chair: Gerald E. Goll.
Thesis (M.S.)--University of Nevada, Las Vegas, 1998.
Meeting and convention planning is increasingly becoming integral to the hospitality industry. Indeed, such planning touches almost every facet of hospitality, travel and tourism services. Only in the past twenty years has this function become recognized as a profession. A knowledge of lodging, food and beverage, and the broader aspects of tourism will enhance the meeting planner's effectiveness, but beyond this what are the nuances of the dynamics of such planning?
ISBN: 9780591950380Subjects--Topical Terms:
626628
Business Administration, Management.
A needs assessment for the convention and meeting planning industry.
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Thesis (M.S.)--University of Nevada, Las Vegas, 1998.
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Meeting and convention planning is increasingly becoming integral to the hospitality industry. Indeed, such planning touches almost every facet of hospitality, travel and tourism services. Only in the past twenty years has this function become recognized as a profession. A knowledge of lodging, food and beverage, and the broader aspects of tourism will enhance the meeting planner's effectiveness, but beyond this what are the nuances of the dynamics of such planning?
520
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Meeting and convention planning courses are being offered on an increasing basis within hospitality education programs. The question is, are the combinations of such courses providing the competencies in order to satisfy the need(s) peculiar to this developing industry. The purpose of this study is to assess those needs as the first step toward the ultimate development of curricula for meeting and convention planning. Toward this end, meeting and convention planning organizations and four-year hospitality education programs are providing the source(s) of information for this assessment.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1390625
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