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Marketing management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing management // Philip Kotler, Kevin Lane Keller.
Author:	Kotler, Philip.
other author:	Keller, Kevin Lane,
Published:	Upper Saddle River, N.J. :Pearson Prentice Hall, : c2009.,
Description:	1 v. (various pagings) :col. ill. ;29 cm.
Subject:	Marketing - Management. -
Online resource:	http://www.loc.gov/catdir/toc/ecip087/2008000337.html
ISBN:	9780136009986

Marketing management /
Kotler, Philip.

Marketing management /Philip Kotler, Kevin Lane Keller. - 13th ed. - Upper Saddle River, N.J. :Pearson Prentice Hall,c2009. - 1 v. (various pagings) :col. ill. ;29 cm.

Includes bibliographical references (p. E1-E66) and index.

ISBN: 9780136009986

LCCN: 2008000337

Nat. Bib. No.: GBA825948bnbSubjects--Topical Terms:

559161
Marketing
--Management.

LC Class. No.: HF5415.13 / .K64 2009

Dewey Class. No.: 658.8

Marketing management /
LDR:00989cam 2200277 a 4500 001 813419
005 20091125182047.0
008 080107s2009 njua b 001 0 eng
010 $a 2008000337
015 $a GBA825948 $2 bnb
020 $a 9780136009986
020 $a 0136009980 : $c US185.33
020 $a 9780131357976 (pbk.)
020 $a 0131357972 (pbk.)
035 $a (OCoLC)ocn189700343
035 $a (OCoLC)189700343 $z (OCoLC)176888497
035 $a pa98w08016
040 $a DLC $c DLC $d BAKER $d C#P $d BTCTA $d YDXCP $d BWX $d XVF $d UKM $d DLC
050 0 0 $a HF5415.13 $b .K64 2009
082 0 0 $a 658.8 $2 22
090 $a HF/5415.13/.K64/2009//////W0135472
100 1 $a Kotler, Philip. $3 520689
245 1 0 $a Marketing management / $c Philip Kotler, Kevin Lane Keller.
250 $a 13th ed.
260 $a Upper Saddle River, N.J. : $c c2009. $b Pearson Prentice Hall,
300 $a 1 v. (various pagings) : $b col. ill. ; $c 29 cm.
504 $a Includes bibliographical references (p. E1-E66) and index.
650 0 $a Marketing $x Management. $3 559161
700 1 $a Keller, Kevin Lane, $d 1956- $3 961994
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip087/2008000337.html

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W0135472

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415.13 K64 2009

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