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Understanding business marketing and...
~
Ford, David, (1944-)
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Understanding business marketing and purchasing : = an interaction approach /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Understanding business marketing and purchasing :/ the Industrial Marketing and Purchasing Group ; edited by David Ford.
其他題名:
an interaction approach /
其他作者:
Ford, David,
出版者:
London :Thomson Learning, : c2002.,
面頁冊數:
xiv, 488 p. :ill. ;25 cm.
附註:
Previously published as Understanding Business Markets.
標題:
Industrial management. -
ISBN:
1861527691 (pbk.) :
Understanding business marketing and purchasing : = an interaction approach /
Understanding business marketing and purchasing :
an interaction approach /the Industrial Marketing and Purchasing Group ; edited by David Ford. - 3rd ed. - London :Thomson Learning,c2002. - xiv, 488 p. :ill. ;25 cm.
Previously published as Understanding Business Markets.
Includes bibliographical references.
ISBN: 1861527691 (pbk.) :US55.99Subjects--Topical Terms:
529072
Industrial management.
LC Class. No.: HF5415 / .U53 2002
Dewey Class. No.: 380.1065
Understanding business marketing and purchasing : = an interaction approach /
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the Industrial Marketing and Purchasing Group ; edited by David Ford.
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London :
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c2002.
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Thomson Learning,
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xiv, 488 p. :
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Previously published as Understanding Business Markets.
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Ford, David,
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