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How come your marketing plans aren't...

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How come your marketing plans aren't working? = the essential guide to marketing planning /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	How come your marketing plans aren't working?/ Malcolm McDonald.
其他題名:	the essential guide to marketing planning /
作者:	McDonald, Malcolm.
出版者:	London :Kogan Page, : 2002.,
面頁冊數:	x, 198 p. :ill. ;22 cm.
附註:	Includes index.
叢書名:	If you're so brilliant
標題:	Marketing - Management. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=137399An electronic book accessible through the World Wide Web; click for information
ISBN:	1423728815 (electronic bk.)

How come your marketing plans aren't working? = the essential guide to marketing planning /
McDonald, Malcolm.

How come your marketing plans aren't working?the essential guide to marketing planning /[electronic resource] :Malcolm McDonald. - London :Kogan Page,2002. - x, 198 p. :ill. ;22 cm. - If you're so brilliant.

Includes index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2005.

Available via World Wide Web.

ISBN: 1423728815 (electronic bk.)Subjects--Topical Terms:

559161
Marketing
--Management.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.13 / .M314 2002eb

Dewey Class. No.: 658.802

How come your marketing plans aren't working? = the essential guide to marketing planning /
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