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The role of information and communic...

Holland, Christopher P.

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The role of information and communications technology in transforming marketing theory and practice

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The role of information and communications technology in transforming marketing theory and practice/ guest editors, Peter Naud歋 and Christopher P. Holland.
其他作者:	Holland, Christopher P.
出版者:	[Bradford, England] :Emerald, : 2004.,
附註:	Title from e-book title screen (viewed on Sept. 1, 2005).
標題:	Information technology. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=137022An electronic book accessible through the World Wide Web; click for information
ISBN:	1845443705 (electronic bk.)

The role of information and communications technology in transforming marketing theory and practice
The role of information and communications technology in transforming marketing theory and practice[electronic resource] /guest editors, Peter Naud歋 and Christopher P. Holland. - [Bradford, England] :Emerald,2004. - Journal of business & industrial marketing,v. 19, no. 30885-8624 ;. - Journal of business & industrial marketing (Online) ;v. 19, no. 3..

Title from e-book title screen (viewed on Sept. 1, 2005).

Includes bibliographical references.

Made available through NetLibrary; access may be limited to NetLibrary affiliated libraries.

Mode of access: World Wide Web.

ISBN: 1845443705 (electronic bk.)Subjects--Topical Terms:

532993
Information technology.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415 / .R65 2004eb

Dewey Class. No.: 658.8

The role of information and communications technology in transforming marketing theory and practice
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