Beating the deal killers = overcomin...
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  • Beating the deal killers = overcoming Murphy's law (and other selling nightmares) /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Beating the deal killers/ Stephen A. Giglio.
    其他題名: overcoming Murphy's law (and other selling nightmares) /
    作者: Giglio, Stephen A.
    出版者: New York :McGraw-Hill, : c2003.,
    面頁冊數: iv, 217 p. ;22 cm.
    附註: Includes index.
    內容註: Introduction -- Anatomy of a sales call -- The best way to beat Murphy : reconnaissance rules -- Look out for Murphy : my failure and welcome to it -- Soul searching : who, besides Murphy, will see you? -- Hey! how ya doin'? : making Murphy-free small talk -- Set the agenda : take control from Murphy -- Murphy's law on clients : each one is like an iceberg : what you need to know is below the surface -- The big show : presentations that evidence excellence and mute Murphy -- Defending your turf against Murphy : handling client questions -- 10. Closes that close out Murphy -- 11. Even Murphy knows that when it's over, it's not over : the how and why of follow-up.
    標題: Murphy's law. -
    電子資源: http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=74032An electronic book accessible through the World Wide Web; click for information
    ISBN: 0071416773 (electronic bk.)
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打倒莫非定律的銷售新法 / 丁, 惠民, / 麥格羅.希爾, / 2003
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