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Reading ads socially

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Reading ads socially

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Reading ads socially/ Robert Goldman.
作者:	Goldman, Robert,
出版者:	London ;Routledge, : 1992.,
面頁冊數:	xii, 247 p. :ill. ;25 cm.
標題:	Advertising - Social aspects - United States. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=136334An electronic book accessible through the World Wide Web; click for information
ISBN:	0203976940 (electronic bk.)

Reading ads socially
Goldman, Robert,1949-

Reading ads socially[electronic resource] /Robert Goldman. - London ;Routledge,1992. - xii, 247 p. :ill. ;25 cm.

Includes bibliographical references (p. 233-239) and indexes.

Subjectivity in a bottle : commodity form and advertising form --

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2005.

Available via World Wide Web.

ISBN: 0203976940 (electronic bk.)Subjects--Topical Terms:

619304
Advertising
--Social aspects--United States.Subjects--Index Terms:

AdvertisingIndex Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5821 / .G58 1992eb

Dewey Class. No.: 659.1/042/0973

Reading ads socially
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100 $a Goldman, Robert, $d 1949- $3 552952
245 1 0 $a Reading ads socially $h [electronic resource] / $c Robert Goldman.
260 $a London ; $a New York : $c 1992. $b Routledge,
300 $a xii, 247 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. 233-239) and indexes.
505 0 0 $t Subjectivity in a bottle : commodity form and advertising form -- $t Advertising and the production of commodity-signs -- $t Mortise and the frame : reification and advertising form -- $t Legitimation ads : the story of the family and how it saved capitalism from itself -- $t Envy, desire and power : gender relations and the dialectics of appearance in ads -- $t Commodity feminism -- $t This is not an ad -- $t Levi's 501s and the "knowing wink" : commodity bricolage -- $t Postmodernism that failed.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2005. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries. $n "This edition published in the Taylor & Francis e-Library, 2005."
650 $a Advertising $x Social aspects $z United States. $3 619304
650 $a Advertising $x Social aspects. $3 577310
653 0 $a Advertising $a Sociology
653 0 $a United States
655 $a Electronic books. $2 lcsh $3 542853
710 $a NetLibrary, Inc. $3 542851
856 4 0 $3 Bibliographic record display $u http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=136334 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF