Marketplace masters = how profession...
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  • Marketplace masters = how professional service firms compete to win /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Marketplace masters/ Suzanne C. Lowe.
    其他題名: how professional service firms compete to win /
    作者: Lowe, Suzanne C.
    出版者: Westport, CT :Praeger, : 2004.,
    面頁冊數: xi, 252 p. :ill. ;24 cm.
    內容註: Competing in the professional service arena -- Looking out -- Digging deeper -- Embedding innovation -- Case studies : looking out -- Case studies : digging deeper -- Case studies : embedding innovation -- Assess your firm's readiness to build a market-driven infrastructure -- Make the case to build a market-driven infrastructure.
    標題: Competition. -
    電子資源: http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=125540An electronic book accessible through the World Wide Web; click for information
    ISBN: 0313052069 (electronic bk.)
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