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Revealing the corporation = perspect...
~
Balmer, John M. T.
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Revealing the corporation = perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Revealing the corporation/ selected and interpreted by John M.T. Balmer and Stephen A. Greyser.
其他題名:
perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /
其他作者:
Balmer, John M. T.
出版者:
London ;Routledge, : 2003.,
面頁冊數:
xviii, 365 p. :ill.
標題:
Business names. -
電子資源:
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=102144An electronic book accessible through the World Wide Web; click for information
ISBN:
0203422783 (electronic bk.)
Revealing the corporation = perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /
Revealing the corporation
perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /[electronic resource] :selected and interpreted by John M.T. Balmer and Stephen A. Greyser. - London ;Routledge,2003. - xviii, 365 p. :ill.
Includes bibliographical references and index.
Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.
Available via World Wide Web.
ISBN: 0203422783 (electronic bk.)Subjects--Topical Terms:
592527
Business names.
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HD2731 / .R48 2003eb
Dewey Class. No.: 658.045
Revealing the corporation = perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /
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