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Marketing modernity = Italian advert...

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Marketing modernity = Italian advertising from fascism to postmodernity /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing modernity/ Adam Arvidsson.
其他題名:	Italian advertising from fascism to postmodernity /
作者:	Arvidsson, Adam.
出版者:	London ;Routledge, : 2003.,
面頁冊數:	182 p. :ill.
叢書名:	Studies in consumption and markets
標題:	Advertising - History - 20th century. - Italy -
標題:	Italy - Civilization - 1945- -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=102133An electronic book accessible through the World Wide Web; click for information
ISBN:	0203417534 (electronic bk.)

Marketing modernity = Italian advertising from fascism to postmodernity /
Arvidsson, Adam.

Marketing modernityItalian advertising from fascism to postmodernity /[electronic resource] :Adam Arvidsson. - London ;Routledge,2003. - 182 p. :ill. - Studies in consumption and markets.

Includes bibliographical references (p. [147]-173) and index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.

Available via World Wide Web.

ISBN: 0203417534 (electronic bk.)Subjects--Topical Terms:

561525
Advertising
--History--Italy--20th century.Subjects--Geographical Terms:

561527
Italy
--Civilization--1945-Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5813.I8 / A78 2003eb

Dewey Class. No.: 339.4/7/09450904

Marketing modernity = Italian advertising from fascism to postmodernity /
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