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Imagining marketing = art, aesthetic...

Brown, Stephen, (1955-)

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Imagining marketing = art, aesthetics, and the avant-garde /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Imagining marketing/ edited by Stephen Brown and Anthony Patterson.
其他題名:	art, aesthetics, and the avant-garde /
其他作者:	Brown, Stephen,
出版者:	London ;Routledge, : 2000.,
面頁冊數:	xvii, 302 p. :ill. ;25 cm.
內容註:	Figments for sale : marketing, imagination and the artistic imperative / Stephen Brown and Anthony Patterson -- Awakening one day (poem) / John F. Sherry, Jr. -- 榼douard Manet, Calvin Klein and the strategic use of scandal/ Jonathan E. Schroeder -- The endless enigma or the last self-portrait (or, what the marketer can learn from the artist) / Ian Fillis -- Marketers wake! A portrait of the artist as a marketing man/ Anthony Patterson and Stephen Brown -- Dealing with death : art, mortality and the marketplace / Stephanie O'Donohoe and Darach Turley -- 'Trust no one' : science fiction and marketing's future/present/ Warren Smith and Matthew Higgins -- The good, the bad and the jolly : taste, image and the symbolic resistance to the coca-colonisation of Denmark / S猛en Askegaard and Fabian F. Csaba -- New shoes (poem)/ Simone Pettigrew -- Presenting the past : on marketing's re-production orientation / Stephen Brown, Elizabeth C. Hirschman and Pauline Maclaran -- The spiral (poem)/ Joel Watson -- Tupperware, Tommy Moore, Teddy Bear and Tipper Gore--Pete, Jamie, Stew, Oyster and Morrie's high school reunion : titillation and titivation in entelechic entitulation/ Morris B. Holbrook -- Going out in a blaze of glory : southern white trash retrospections on my personal relationship with Jesus, Hank Williams, Elvis Presley and a Pentecostal-Elvis-impersonating-professional-wrestling-snake-handling-minister-who-sang-Hank-Williams'-songs / Craig J. Thompson -- Suburban soundtracks / Hope J. Schau -- Drove my Chevy to the levee/ Stephen Brown -- A cultural biography of my Groucho glasses / Russell W. Belk -- Burning in the bush of ghosts / Joel Watson -- The rime of the ancient marketer (poem)/ David Pickton -- Beyond the pleasure principle : the death instinct of pioneer studies in marketing / Robert Grafton Small.
標題:	Arts - Marketing. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=95475An electronic book accessible through the World Wide Web; click for information
ISBN:	0203361288 (electronic bk.)

Imagining marketing = art, aesthetics, and the avant-garde /
Imagining marketingart, aesthetics, and the avant-garde /[electronic resource] :edited by Stephen Brown and Anthony Patterson. - London ;Routledge,2000. - xvii, 302 p. :ill. ;25 cm. - Routledge interpretative marketing research. - Routledge interpretive marketing research series..

Includes bibliographical references and index.

Figments for sale : marketing, imagination and the artistic imperative / Stephen Brown and Anthony Patterson -- Awakening one day (poem) / John F. Sherry, Jr. -- 榼douard Manet, Calvin Klein and the strategic use of scandal/ Jonathan E. Schroeder -- The endless enigma or the last self-portrait (or, what the marketer can learn from the artist) / Ian Fillis -- Marketers wake! A portrait of the artist as a marketing man/ Anthony Patterson and Stephen Brown -- Dealing with death : art, mortality and the marketplace / Stephanie O'Donohoe and Darach Turley -- 'Trust no one' : science fiction and marketing's future/present/ Warren Smith and Matthew Higgins -- The good, the bad and the jolly : taste, image and the symbolic resistance to the coca-colonisation of Denmark / S猛en Askegaard and Fabian F. Csaba -- New shoes (poem)/ Simone Pettigrew -- Presenting the past : on marketing's re-production orientation / Stephen Brown, Elizabeth C. Hirschman and Pauline Maclaran -- The spiral (poem)/ Joel Watson -- Tupperware, Tommy Moore, Teddy Bear and Tipper Gore--Pete, Jamie, Stew, Oyster and Morrie's high school reunion : titillation and titivation in entelechic entitulation/ Morris B. Holbrook -- Going out in a blaze of glory : southern white trash retrospections on my personal relationship with Jesus, Hank Williams, Elvis Presley and a Pentecostal-Elvis-impersonating-professional-wrestling-snake-handling-minister-who-sang-Hank-Williams'-songs / Craig J. Thompson -- Suburban soundtracks / Hope J. Schau -- Drove my Chevy to the levee/ Stephen Brown -- A cultural biography of my Groucho glasses / Russell W. Belk -- Burning in the bush of ghosts / Joel Watson -- The rime of the ancient marketer (poem)/ David Pickton -- Beyond the pleasure principle : the death instinct of pioneer studies in marketing / Robert Grafton Small.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.

Available via World Wide Web.

ISBN: 0203361288 (electronic bk.)Subjects--Topical Terms:

743287
Arts
--Marketing.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: NX634 / .I43 2000eb

Dewey Class. No.: 700/.68/8

Imagining marketing = art, aesthetics, and the avant-garde /
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533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2003. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries. $n This edition published in the Taylor & Francis e-Library, 2003.
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700 $a Patterson, Anthony. $3 861844
710 $a NetLibrary, Inc. $3 542851
830 $a Routledge interpretive marketing research series. $3 625367
856 4 $3 Bibliographic record display $u http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=95475 $z An electronic book accessible through the World Wide Web; click for information
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