東華大學圖書館 |

語系: 繁體中文

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Market-led strategic change = a guid...

Chartered Institute of Marketing.

FindBook

Amazon

博客來

Market-led strategic change = a guide to transforming the process of going to market /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Market-led strategic change/ Nigel F. Piercy.
其他題名:	a guide to transforming the process of going to market /
作者:	Piercy, Nigel.
出版者:	Oxford :Butterworth-Heinemann, : 2002.,
面頁冊數:	xvi, 762 p. :ill.
附註:	Includes index.
標題:	Marketing - Management. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=81867An electronic book accessible through the World Wide Web; click for information
ISBN:	0585459193 (electronic bk.)

Market-led strategic change = a guide to transforming the process of going to market /
Piercy, Nigel.

Market-led strategic changea guide to transforming the process of going to market /[electronic resource] :Nigel F. Piercy. - 3rd ed. - Oxford :Butterworth-Heinemann,2002. - xvi, 762 p. :ill.

Includes index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.

Available via World Wide Web.

ISBN: 0585459193 (electronic bk.)Subjects--Topical Terms:

559161
Marketing
--Management.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.13 / P54 2002eb

Dewey Class. No.: 658.8

Market-led strategic change = a guide to transforming the process of going to market /
LDR:01123cam a2200277 a 45 001 732323
003 OCoLC
005 20080306
006 m d
007 cr cn-
008 080306s2002 enka s 001 0 eng
020 $a 0585459193 (electronic bk.)
035 $a ocm52712001
040 $a N $c N $d OCLCQ
049 $a AMFA
050 1 4 $a HF5415.13 $b P54 2002eb
082 0 4 $a 658.8 $2 22
100 $a Piercy, Nigel. $3 824175
245 1 0 $a Market-led strategic change $h [electronic resource] : $b a guide to transforming the process of going to market / $c Nigel F. Piercy.
250 $a 3rd ed.
260 $a Oxford : $c 2002. $b Butterworth-Heinemann,
300 $a xvi, 762 p. : $b ill.
500 $a Includes index.
500 $a Previous ed.: 1997.
500 $a Published in association with the Chartered Institute of Marketing.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2003. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Marketing $x Management. $3 559161
655 $a Electronic books. $2 lcsh $3 542853
710 $a Chartered Institute of Marketing. $3 578725
710 $a NetLibrary, Inc. $3 542851
856 4 $3 Bibliographic record display $u http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=81867 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF