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Marketing social change : = changing...

Andreasen, Alan R., (1934-)

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Marketing social change : = changing behavior to promote health, social development, and the environment /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing social change :/ Alan R. Andreasen.
其他題名:	changing behavior to promote health, social development, and the environment /
作者:	Andreasen, Alan R.,
出版者:	San Francisco :Jossey-Bass, : c1995.,
面頁冊數:	xx, 348 p. :ill. ;24 cm.
標題:	Behavior modification. -
電子資源:	http://www.loc.gov/catdir/toc/onix06/95020785.htmlhttp://www.loc.gov/catdir/toc/onix06/95020785.html
電子資源:	http://www.loc.gov/catdir/bios/wiley042/95020785.htmlhttp://www.loc.gov/catdir/bios/wiley042/95020785.html
電子資源:	http://www.loc.gov/catdir/description/wiley034/95020785.htmlhttp://www.loc.gov/catdir/description/wiley034/95020785.html
ISBN:	0787901377 :

Marketing social change : = changing behavior to promote health, social development, and the environment /
Andreasen, Alan R.,1934-

Marketing social change :changing behavior to promote health, social development, and the environment /Alan R. Andreasen. - 1st ed. - San Francisco :Jossey-Bass,c1995. - xx, 348 p. :ill. ;24 cm.

Includes bibliographical references (p. 321-337) and indexes.

ISBN: 0787901377 :US42.00

LCCN: 95020785Subjects--Topical Terms:

519138
Behavior modification.

LC Class. No.: HN18 / .A629 1995

Dewey Class. No.: 303.4

National Agricultural Library Call No.: HN18 / .A54 1995

Marketing social change : = changing behavior to promote health, social development, and the environment /
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