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Services marketing : = text and cases /

~

Harris, Kim.

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Services marketing : = text and cases /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Services marketing :/ Steve Baron and Kim Harris.
Reminder of title:	text and cases /
Author:	Baron, Steve.
other author:	Harris, Kim.
Published:	Houndmills, Basingstoke, Hampshire :Palgrave Macmillan, : 2003.,
Description:	xv, 291 p. :ill. ;26 cm.
Subject:	Service industries - Marketing -
ISBN:	0333777921 :

Services marketing : = text and cases /
Baron, Steve.

Services marketing :text and cases /Steve Baron and Kim Harris. - 2nd ed. - Houndmills, Basingstoke, Hampshire :Palgrave Macmillan,2003. - xv, 291 p. :ill. ;26 cm.

Includes bibliographical references and index.

ISBN: 0333777921 :UK55.00Subjects--Topical Terms:

685723
Service industries
--Marketing

Services marketing : = text and cases /
LDR:00509nam a2200157 a 45 001 693615
005 20041125
008 041125s2003 enka b 00110 eng d
020 $a 0333777921 : $c UK55.00
020 $a 033377793X (pbk.)
035 $a bmw93000040
040 $a NDHU $c NDHU $d NDHU
100 $a Baron, Steve. $3 694567
245 1 0 $a Services marketing : $b text and cases / $c Steve Baron and Kim Harris.
250 $a 2nd ed.
260 $a Houndmills, Basingstoke, Hampshire : $c 2003. $b Palgrave Macmillan,
300 $a xv, 291 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
650 $a Service industries $x Marketing $x Case studies. $3 685723
650 $a Service industries $x Marketing. $3 647833
700 $a Harris, Kim. $3 721489

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W0126641

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HD9980.5 B265 2003

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1 records • Pages 1 •
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