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Advertising as communication /
~
Dyer, Gillian.
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Advertising as communication /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Advertising as communication // Gillian Dyer.
作者:
Dyer, Gillian.
出版者:
London ;Routledge, : 1988, c1982.,
面頁冊數:
xiv, 230 p. :ill. ;22 cm.
附註:
Originally published: London ; New York : Methuen, 1982.
叢書名:
Studies in culture and communication
標題:
Advertising. -
ISBN:
0415027810 (pbk.) :
Advertising as communication /
Dyer, Gillian.
Advertising as communication /
Gillian Dyer. - London ;Routledge,1988, c1982. - xiv, 230 p. :ill. ;22 cm. - Studies in culture and communication.
Originally published: London ; New York : Methuen, 1982.
Includes bibliographical references (p. 215-226) and index.
ISBN: 0415027810 (pbk.) :UK12.99
LCCN: 88018516Subjects--Topical Terms:
570176
Advertising.
LC Class. No.: HF5821 / .D89 1982b
Dewey Class. No.: 659.1
Advertising as communication /
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