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An advertiser's guide to better radi...

Barber, Mark.

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An advertiser's guide to better radio advertising : = tune in to the power of the brand conversation medium /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	An advertiser's guide to better radio advertising :/ Andrew Ingram and Mark Barber.
其他題名:	tune in to the power of the brand conversation medium /
作者:	Ingram, Andrew.
其他作者:	Barber, Mark.
出版者:	Chichester, England :Wiley, : c2005.,
面頁冊數:	xvi, 216 p. :ill. ;24 cm.
標題:	Radio advertising - Great Britain. -
ISBN:	0470012927$b(hbk.) :

An advertiser's guide to better radio advertising : = tune in to the power of the brand conversation medium /
Ingram, Andrew.

An advertiser's guide to better radio advertising :tune in to the power of the brand conversation medium /Andrew Ingram and Mark Barber. - Chichester, England :Wiley,c2005. - xvi, 216 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 0470012927$b(hbk.) :NT$1145

LCCN: 2005005166Subjects--Corporate Names:

605927
Capital (Radio Station : London, England)
--History.Subjects--Topical Terms:

605929
Radio advertising
--Great Britain.

LC Class. No.: HF6146.R3 / I45 2005

Dewey Class. No.: 659.14/2/09421

An advertiser's guide to better radio advertising : = tune in to the power of the brand conversation medium /
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