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Blogging Mastery: Analyzing the Key ...

Llamas, Michael.

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Blogging Mastery: Analyzing the Key Strategies Behind Successful Blogs.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Blogging Mastery: Analyzing the Key Strategies Behind Successful Blogs./
作者:	Llamas, Michael.
出版者:	Ann Arbor : ProQuest Dissertations & Theses, : 2024,
面頁冊數:	325 p.
附註:	Source: Dissertations Abstracts International, Volume: 85-12, Section: A.
Contained By:	Dissertations Abstracts International85-12A.
標題:	Web studies. -
電子資源:	https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=31327716
ISBN:	9798382788586

Blogging Mastery: Analyzing the Key Strategies Behind Successful Blogs.
Llamas, Michael.

Blogging Mastery: Analyzing the Key Strategies Behind Successful Blogs. - Ann Arbor : ProQuest Dissertations & Theses, 2024 - 325 p.

Source: Dissertations Abstracts International, Volume: 85-12, Section: A.

Thesis (Ph.D.)--Pepperdine University, 2024.

Bloggers in the digital landscape have the power to shape consumer behavior and influence their peers. However, successfully running a blog demands time and commitment, similar to operating a small business. Yet, there is scant literature regarding successful practices and strategies that bloggers use to build their blogs and remain successful. This study explores bloggers' most effective methods and strategies to establish themselves in their respective niches. The qualitative research study uses transcendental phenomenology to examine the lived experiences of successful bloggers, aiming to provide insights into their successful strategies, best practices, challenges, and insights for new bloggers. Twelve bloggers that met the criteria for inclusion were interviewed using 12 semi-structured open-ended questions. Thematic analysis was used to code and categorize the themes. The findings suggest that bloggers use various strategies to establish themselves in their respective niches and overcome challenges. The study results were integrated and used to develop the Blogger Success Framework to help established and aspiring bloggers navigate the digital landscape of blogging. 

ISBN: 9798382788586Subjects--Topical Terms:

2122754
Web studies.
Subjects--Index Terms:

Blogging

Blogging Mastery: Analyzing the Key Strategies Behind Successful Blogs.
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653 $a Content creation techniques
653 $a Monetization blogging strategies
653 $a Search engine optimization
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