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Design leadership ignited : = elevat...

Quint, Eric.

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Design leadership ignited : = elevating design at scale /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Design leadership ignited :/ Eric Quint, Gerda Gemser, Giulia Calabretta.
其他題名:	elevating design at scale /
作者:	Quint, Eric.
其他作者:	Gemser, Gerda.
出版者:	Stanford, Calif. :Stanford Business Books, : c2022.,
面頁冊數:	ix, 227 p. :ill., ports. ;24 cm.
內容註:	Design context -- Design leadership -- Design direction -- Design organization -- Design taxonomy -- Design resources -- Design scaling -- Design excellence.
標題:	Leadership. -
ISBN:	9781503613966 :

Design leadership ignited : = elevating design at scale /
Quint, Eric.

Design leadership ignited :elevating design at scale /Eric Quint, Gerda Gemser, Giulia Calabretta. - Stanford, Calif. :Stanford Business Books,c2022. - ix, 227 p. :ill., ports. ;24 cm.

Includes bibliographical references (p. [203]-216) and index.

Design context -- Design leadership -- Design direction -- Design organization -- Design taxonomy -- Design resources -- Design scaling -- Design excellence.

"Transformational design leadership requires a leader who, rather than designing products, designs the design function, establishing a thriving environment for the creative team. It also requires a leader who helps to design the organization, making design a strategic capability that advances innovation and enhances customer experiences. To examine the foundations of strong design leadership, the authors performed extensive in-depth interviews with design leaders working for Fortune 500 organizations across industries and geographies. Based on these insights, the book takes the position that a core challenge to successful design leadership is the ability to effectively balance long-term goals and short-term outcomes that can be contradictory in nature. This book provides insights and guidelines that will help design and business leaders recognize these often contradictory challenges and leverage them to the benefit of both the design function and the organization at large. Through a combination of practitioner experience and empirical research, the authors demonstrate how design can be used as a strategic capability to advance innovation and enhance customer experience"--

ISBN: 9781503613966 :US48.90

LCCN: 2021016686Subjects--Topical Terms:

523710
Leadership.

LC Class. No.: HD57.7 / .Q567 2022

Dewey Class. No.: 658.5/752

Design leadership ignited : = elevating design at scale /
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245 1 0 $a Design leadership ignited : $b elevating design at scale / $c Eric Quint, Gerda Gemser, Giulia Calabretta.
260 # $a Stanford, Calif. : $b Stanford Business Books, $c c2022.
300 $a ix, 227 p. : $b ill., ports. ; $c 24 cm.
504 $a Includes bibliographical references (p. [203]-216) and index.
505 0 # $a Design context -- Design leadership -- Design direction -- Design organization -- Design taxonomy -- Design resources -- Design scaling -- Design excellence.
520 # $a "Transformational design leadership requires a leader who, rather than designing products, designs the design function, establishing a thriving environment for the creative team. It also requires a leader who helps to design the organization, making design a strategic capability that advances innovation and enhances customer experiences. To examine the foundations of strong design leadership, the authors performed extensive in-depth interviews with design leaders working for Fortune 500 organizations across industries and geographies. Based on these insights, the book takes the position that a core challenge to successful design leadership is the ability to effectively balance long-term goals and short-term outcomes that can be contradictory in nature. This book provides insights and guidelines that will help design and business leaders recognize these often contradictory challenges and leverage them to the benefit of both the design function and the organization at large. Through a combination of practitioner experience and empirical research, the authors demonstrate how design can be used as a strategic capability to advance innovation and enhance customer experience"-- $c Provided by publisher.
650 # 0 $a Leadership. $3 523710
650 # 0 $a Industrial design $x Management. $3 1232769
700 1 # $a Gemser, Gerda. $3 3761669
700 1 # $a Calabretta, Giulia. $3 3761670