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Activision Blizzard : = Consolidation Movements in a Maturing Videogame Industry and Value Creation.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Activision Blizzard :/
其他題名:	Consolidation Movements in a Maturing Videogame Industry and Value Creation.
作者:	Martins, Rafael Tiago Duarte.
面頁冊數:	1 online resource (78 pages)
附註:	Source: Masters Abstracts International, Volume: 84-03.
Contained By:	Masters Abstracts International84-03.
標題:	Computer & video games. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=29280998click for full text (PQDT)
ISBN:	9798845432001

Activision Blizzard : = Consolidation Movements in a Maturing Videogame Industry and Value Creation.
Martins, Rafael Tiago Duarte.

Activision Blizzard :Consolidation Movements in a Maturing Videogame Industry and Value Creation. - 1 online resource (78 pages)

Source: Masters Abstracts International, Volume: 84-03.

Thesis (M.M.)--ISCTE - Instituto Universitario de Lisboa (Portugal), 2010.

Includes bibliographical references

The present thesis was done with the objective to assess if the merger between Activision and Vivendi Games created value to its shareholders and if the share price used in this transaction represented the real value of this operation.This merger occurred in difficult economic times due to the financial crisis of 2007/2008 and in a period of consolidation and maturity in the videogame industry, allied to the rising costs of development and marketing that current videogames are experiencing.The main conclusion was that this merger created value for the shareholders in 2008, mainly due to increased revenues, and is likely to create more value than both companies were initially expecting, according to the present value of the expected cash flows, that were calculated with a 5 year projection for the period 2009-2013.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2023

Mode of access: World Wide Web

ISBN: 9798845432001Subjects--Topical Terms:

3548317
Computer & video games.
Index Terms--Genre/Form:

542853
Electronic books.

Activision Blizzard : = Consolidation Movements in a Maturing Videogame Industry and Value Creation.
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520 $a The present thesis was done with the objective to assess if the merger between Activision and Vivendi Games created value to its shareholders and if the share price used in this transaction represented the real value of this operation.This merger occurred in difficult economic times due to the financial crisis of 2007/2008 and in a period of consolidation and maturity in the videogame industry, allied to the rising costs of development and marketing that current videogames are experiencing.The main conclusion was that this merger created value for the shareholders in 2008, mainly due to increased revenues, and is likely to create more value than both companies were initially expecting, according to the present value of the expected cash flows, that were calculated with a 5 year projection for the period 2009-2013.
520 $a A presente tese foi elaborada com o objectivo de analisar a fusao entre a Activision e a Vivendi Games, e verificar se foi criado valor para os seus accionistas durante esta operacao, atraves da analise do preco por accao em que esta transaccao foi avaliada.Esta fusao ocorreu num ambiente macroeconomico adverso, relacionado com a crise financeira de 2007/2008 que comecou a afectar as economias a uma escala global, bem como num periodo de consolidacao e maturidade que a industria de videojogos atravessa neste momento, aliado ao aumento consideravel de custos de desenvolvimento e marketing que se esta a verificar neste sector.A principal conclusao foi que esta fusao criou valor para os seus accionistas, em 2008, principalmente devido ao aumento dos proveitos, sendo provavel que venha a criar mais valor do que ambas as empresas esperavam inicialmente, de acordo com o valor actual dos cash flows futuros estimados neste tese, com uma projeccao a cinco anos para o periodo entre 2009 e 2013.
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