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Tr*mp : = Sociolinguistic Interrelationships of Stance, Naming, Brand, and Power.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Tr*mp :/
其他題名:
Sociolinguistic Interrelationships of Stance, Naming, Brand, and Power.
作者:
Prior, Noah Francis.
面頁冊數:
1 online resource (54 pages)
附註:
Source: Masters Abstracts International, Volume: 84-12.
Contained By:
Masters Abstracts International84-12.
標題:
Linguistics. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=30425981click for full text (PQDT)
ISBN:
9798379697013
Tr*mp : = Sociolinguistic Interrelationships of Stance, Naming, Brand, and Power.
Prior, Noah Francis.
Tr*mp :
Sociolinguistic Interrelationships of Stance, Naming, Brand, and Power. - 1 online resource (54 pages)
Source: Masters Abstracts International, Volume: 84-12.
Thesis (M.A.)--University of Colorado at Boulder, 2023.
Includes bibliographical references
The 2016 U.S. presidential election was a time of political and social upheaval, as well as the first presidential election during the height of social media's involvement in all aspects of life in America, especially politics. This sociopolitical environment enabled Donald Trump to gain supporters and, eventually, the presidency through entertainment value, media coverage, and manipulation of his existing personal brand. On Twitter, where Trump was a vocal presence, a name-avoidance phenomenon emerged in response to Trump's political involvement wherein users would choose alternate forms of reference for Trump rather than referring to him by name. This thesis draws on past research on brand, Trump, and naming practices (e.g., Fleming, 2011; Gershon, 2016; Hall, Goldstein, & Ingram, 2016) to argue that these alternate forms perform social indexical functions, attributing values and characteristics to both their users and their referent and aligning or disaligning users with one another and with Trump.
Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2023
Mode of access: World Wide Web
ISBN: 9798379697013Subjects--Topical Terms:
524476
Linguistics.
Subjects--Index Terms:
Digital discourseIndex Terms--Genre/Form:
542853
Electronic books.
Tr*mp : = Sociolinguistic Interrelationships of Stance, Naming, Brand, and Power.
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The 2016 U.S. presidential election was a time of political and social upheaval, as well as the first presidential election during the height of social media's involvement in all aspects of life in America, especially politics. This sociopolitical environment enabled Donald Trump to gain supporters and, eventually, the presidency through entertainment value, media coverage, and manipulation of his existing personal brand. On Twitter, where Trump was a vocal presence, a name-avoidance phenomenon emerged in response to Trump's political involvement wherein users would choose alternate forms of reference for Trump rather than referring to him by name. This thesis draws on past research on brand, Trump, and naming practices (e.g., Fleming, 2011; Gershon, 2016; Hall, Goldstein, & Ingram, 2016) to argue that these alternate forms perform social indexical functions, attributing values and characteristics to both their users and their referent and aligning or disaligning users with one another and with Trump.
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