東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

FindBook

Google Book

Amazon

博客來

The Purposes of Public Higher Education Annual Giving Programs : = Practices, Discourses, and the Public Good.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The Purposes of Public Higher Education Annual Giving Programs :/
其他題名:	Practices, Discourses, and the Public Good.
作者:	Gehringer, Joel F.
面頁冊數:	1 online resource (370 pages)
附註:	Source: Dissertations Abstracts International, Volume: 84-12, Section: A.
Contained By:	Dissertations Abstracts International84-12A.
標題:	Public administration. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=30485904click for full text (PQDT)
ISBN:	9798379738822

The Purposes of Public Higher Education Annual Giving Programs : = Practices, Discourses, and the Public Good.
Gehringer, Joel F.

The Purposes of Public Higher Education Annual Giving Programs :Practices, Discourses, and the Public Good. - 1 online resource (370 pages)

Source: Dissertations Abstracts International, Volume: 84-12, Section: A.

Thesis (Ph.D.)--University of Nebraska at Omaha, 2023.

Includes bibliographical references

This dissertation examines the purposes of annual giving fundraising programs at public higher education institutions, particularly whether this fundraising format supports the advancement of education as a public good versus a private benefit good. While research exists on large-gift philanthropy and major gift fundraising at colleges and universities, little focuses on annual giving programs, which solicit small-gift donations and represent how the vast majority of college and university alumni and donors experience higher education fundraising. Additionally, via solicitation efforts, these programs serve as a primary vehicle through which graduates receive information about their alma mater. This research asks, "What is the purpose of public higher education annual giving programs?" It also asks two additional sub-questions: "What discourses do these annual giving programs advance?" and "What do annual giving discourses convey about the role of public higher education?" Utilizing directed content analysis and critical discourse analysis to examine interviews and solicitation documents from 19 participating U.S. public universities and colleges, this research finds nine common discourses - students in need / never-ending need, donor as hero vs. collective power, socio-political topics, "access," transformation, the "experience," amount doesn't matter, good feelings, and someone helped you - and through these discourses, finds these programs may undercut their own effectiveness in supporting public higher education. Ultimately the research finds five emergent purposes for public higher education annual giving programs -fundraising, business intelligence, pipeline development, donor participation and narrative framing ¬- and through critical theory informed analysis, suggests two additional latent purposes: de-emphasizing public higher education as a public good, and legitimizing the privatization of public higher education. This dissertation calls for alterations to practices that could support the twin aims of achieving advancement and development goals while simultaneously reframing common discourses to promote the value of higher education as a public good necessary to functional democratic society.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2023

Mode of access: World Wide Web

ISBN: 9798379738822Subjects--Topical Terms:

531287
Public administration.
Subjects--Index Terms:

Annual givingIndex Terms--Genre/Form:

542853
Electronic books.

The Purposes of Public Higher Education Annual Giving Programs : = Practices, Discourses, and the Public Good.
LDR:03632nmm a2200385K 4500 001 2361270
005 20231023072131.5
006 m o d
007 cr mn ---uuuuu
008 241011s2023 xx obm 000 0 eng d
020 $a 9798379738822
035 $a (MiAaPQ)AAI30485904
035 $a AAI30485904
040 $a MiAaPQ $b eng $c MiAaPQ $d NTU
100 1 $a Gehringer, Joel F. $3 3701928
245 1 4 $a The Purposes of Public Higher Education Annual Giving Programs : $b Practices, Discourses, and the Public Good.
264 0 $c 2023
300 $a 1 online resource (370 pages)
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
500 $a Source: Dissertations Abstracts International, Volume: 84-12, Section: A.
500 $a Advisor: Eikenberry, Angela.
502 $a Thesis (Ph.D.)--University of Nebraska at Omaha, 2023.
504 $a Includes bibliographical references
520 $a This dissertation examines the purposes of annual giving fundraising programs at public higher education institutions, particularly whether this fundraising format supports the advancement of education as a public good versus a private benefit good. While research exists on large-gift philanthropy and major gift fundraising at colleges and universities, little focuses on annual giving programs, which solicit small-gift donations and represent how the vast majority of college and university alumni and donors experience higher education fundraising. Additionally, via solicitation efforts, these programs serve as a primary vehicle through which graduates receive information about their alma mater. This research asks, "What is the purpose of public higher education annual giving programs?" It also asks two additional sub-questions: "What discourses do these annual giving programs advance?" and "What do annual giving discourses convey about the role of public higher education?" Utilizing directed content analysis and critical discourse analysis to examine interviews and solicitation documents from 19 participating U.S. public universities and colleges, this research finds nine common discourses - students in need / never-ending need, donor as hero vs. collective power, socio-political topics, "access," transformation, the "experience," amount doesn't matter, good feelings, and someone helped you - and through these discourses, finds these programs may undercut their own effectiveness in supporting public higher education. Ultimately the research finds five emergent purposes for public higher education annual giving programs -fundraising, business intelligence, pipeline development, donor participation and narrative framing ¬- and through critical theory informed analysis, suggests two additional latent purposes: de-emphasizing public higher education as a public good, and legitimizing the privatization of public higher education. This dissertation calls for alterations to practices that could support the twin aims of achieving advancement and development goals while simultaneously reframing common discourses to promote the value of higher education as a public good necessary to functional democratic society.
533 $a Electronic reproduction. $b Ann Arbor, Mich. : $c ProQuest, $d 2023
538 $a Mode of access: World Wide Web
650 4 $a Public administration. $3 531287
650 4 $a Higher education. $3 641065
650 4 $a Higher education administration. $3 2122863
653 $a Annual giving
653 $a Critical discourse analysis
653 $a Critical theory
653 $a Fundraising
655 7 $a Electronic books. $2 lcsh $3 542853
690 $a 0617
690 $a 0745
690 $a 0446
710 2 $a ProQuest Information and Learning Co. $3 783688
710 2 $a University of Nebraska at Omaha. $b Public Administration. $3 2098249
773 0 $t Dissertations Abstracts International $g 84-12A.
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=30485904 $z click for full text (PQDT)