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Innovative Business Plan: An Implementation of e-Commerce to the Sexual Industry.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Innovative Business Plan: An Implementation of e-Commerce to the Sexual Industry./
作者:	Pereira, Diana Rita Teixeira.
出版者:	Ann Arbor : ProQuest Dissertations & Theses, : 2021,
面頁冊數:	76 p.
附註:	Source: Dissertations Abstracts International, Volume: 83-12, Section: A.
Contained By:	Dissertations Abstracts International83-12A.
標題:	Innovations. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=29097977
ISBN:	9798819351949

Innovative Business Plan: An Implementation of e-Commerce to the Sexual Industry.
Pereira, Diana Rita Teixeira.

Innovative Business Plan: An Implementation of e-Commerce to the Sexual Industry. - Ann Arbor : ProQuest Dissertations & Theses, 2021 - 76 p.

Source: Dissertations Abstracts International, Volume: 83-12, Section: A.

Thesis (M.M.)--ISCTE - Instituto Universitario de Lisboa (Portugal), 2021.

This item must not be sold to any third party vendors.

This business plan provides, first, an investigation into the development of e-commerce websites, the demand of purchases on these platforms and, an analysis of Internet sexuality, which includes sex shops, consumer preferences and evolution of sexuality. And secondly, investigates what consumers' behaviors are related to online purchases and the consumption of sexual products in Portuguese society and how the perception of sexuality has evolved over recent years.The main focus of the company created was to facilitate the purchase of sexual products. It aimed to offer a personalized service, match products according to customer needs, and transform the negative image created by society with trustworthy information and education about the topic, and provides innovation regarding to the products.This business can be considered an incremental innovation in the sexuality market in Portugal because it applies significant changes according to what's already exist in the market and enhances the customer experience while not fundamentally deviating from existing companies (Ovuakporie et al., 2021).The e-commerce is committed to selling sexual products, but only the ones that have already been fully tested by the team, and that are guaranteed to be a good choice. When the time comes for the client to choose the product, the client can select the one that matches their necessities with the support of a the specialized team. The main idea would be selling a specific range of categorized products, selected according to high quality and promote new and different consumer experiences while providing knowledge about the topic.

ISBN: 9798819351949Subjects--Topical Terms:

754112
Innovations.

Innovative Business Plan: An Implementation of e-Commerce to the Sexual Industry.
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520 $a This business plan provides, first, an investigation into the development of e-commerce websites, the demand of purchases on these platforms and, an analysis of Internet sexuality, which includes sex shops, consumer preferences and evolution of sexuality. And secondly, investigates what consumers' behaviors are related to online purchases and the consumption of sexual products in Portuguese society and how the perception of sexuality has evolved over recent years.The main focus of the company created was to facilitate the purchase of sexual products. It aimed to offer a personalized service, match products according to customer needs, and transform the negative image created by society with trustworthy information and education about the topic, and provides innovation regarding to the products.This business can be considered an incremental innovation in the sexuality market in Portugal because it applies significant changes according to what's already exist in the market and enhances the customer experience while not fundamentally deviating from existing companies (Ovuakporie et al., 2021).The e-commerce is committed to selling sexual products, but only the ones that have already been fully tested by the team, and that are guaranteed to be a good choice. When the time comes for the client to choose the product, the client can select the one that matches their necessities with the support of a the specialized team. The main idea would be selling a specific range of categorized products, selected according to high quality and promote new and different consumer experiences while providing knowledge about the topic.
520 $a O plano de negocios apresentado preve, em primeiro lugar, uma investigacao sobre o desenvolvimento de plataformas de e-commerce, a procura e compras efetivas nestas plataformas, uma analise da sexualidade na Internet (que inclui sex shops, preferencias do consumidor) e evolucao da sexualidade. E, em segundo lugar, investigar quais sao os comportamentos/consumos da sociedade portuguesa relacionados com as compras online, o consumo de produtos sexuais e analisar como a percecao da sexualidade evoluiu nos ultimos anos.O objetivo principal da empresa e facilitar a compra de produtos sexuais. Esta pretende oferecer aconselhamento, produtos personalizados de acordo com as necessidades do cliente e transformar a imagem negativa criada na sociedade com informacoes de confianca e educacionais sobre o tema e fornecer produtos inovadores.Com isto, este negocio pode ser definido como inovacao incremental no mercado da sexualidade em Portugal, porque ira aplicar mudancas significativas de acordo com o que ja existe e melhorar a experiencia do cliente. Sem se desviar fundamentalmente das empresas existentes (Ovuakporie et al., 2021).A loja online compromete-se a vender produtos sexuais, mas apenas os que ja tenham sido testados pela equipa e que tenham a garantia de ser uma boa escolha. No momento da compra, o cliente pode escolher o que mais se adapta as suas necessidades com o apoio da equipa especializada. A ideia principal e vender uma gama especifica de produtos, escolhidos de acordo com a garantia de qualidade e promover experiencias novas e diferentes aos consumidores, ao mesmo tempo que se proporcionam conhecimentos sobre o tema.
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