The college textbook publishing indu...
Greco, Albert N.

FindBook      Google Book      Amazon      博客來     
  • The college textbook publishing industry in the U.S. 2000-2022 = the search for competitive marketing strategies /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: The college textbook publishing industry in the U.S. 2000-2022/ by Albert N. Greco.
    其他題名: the search for competitive marketing strategies /
    作者: Greco, Albert N.
    出版者: Cham :Springer Nature Switzerland : : 2023.,
    面頁冊數: 1 online resource (xxiv, 133 p.) :ill., digital ;24 cm.
    內容註: 1. The State of the U.S. College Textbook Industry to 2000 -- 2. The Impact of Disruption on the College Textbook Publishing Industry: 2001-2012 -- 3. The Responses of the Major College Textbook Publishers: 2013-2018 -- 4. College Bookstores and College Textbook Publishers Confront Dramatic Developments and Challenges: 2019-2021 -- 5. The Future of College Textbook Publishing.
    Contained By: Springer Nature eBook
    標題: College textbooks - Publishing - 21st century. - United States -
    電子資源: https://doi.org/10.1007/978-3-031-30415-6
    ISBN: 9783031304156
館藏地:  出版年:  卷號: 
館藏
  • 1 筆 • 頁數 1 •
  • 1 筆 • 頁數 1 •
多媒體
評論
Export
取書館
 
 
變更密碼
登入