東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Competitive digital innovation = tra...

Basu, Amit.

FindBook

Google Book

Amazon

博客來

Competitive digital innovation = transforming products, processes and business models to win in the digital economy /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Competitive digital innovation/ by Amit Basu, Steve Muylle.
其他題名:	transforming products, processes and business models to win in the digital economy /
作者:	Basu, Amit.
其他作者:	Muylle, Steve.
出版者:	Cham :Springer International Publishing : : 2023.,
面頁冊數:	1 online resource (xv, 231 p.) :ill., digital ;24 cm.
內容註:	Chapter 1: Introduction -- Chapter 2: Digitally Enhancing Market-facing Processes -- Chapter 3: Digitally Enhancing Existing Products -- Chapter 4: Creating New Digital Products -- Chapter 5: Engaging Consumers -- Chapter 6: Digital Intermediaries -- Chapter 7: Digital Revenue Models -- Chapter 8: Strategic Planning Models -- Chapter 9: Aligning with Strategic Priorities -- Chapter 10: Assessing Readiness for Digital Innovation -- Chapter 11: Evaluating Digitalization Initiatives.
Contained By:	Springer Nature eBook
標題:	Business enterprises - Technological innovations. -
電子資源:	https://doi.org/10.1007/978-3-031-23440-8
ISBN:	9783031234408

Competitive digital innovation = transforming products, processes and business models to win in the digital economy /
Basu, Amit.

Competitive digital innovationtransforming products, processes and business models to win in the digital economy /[electronic resource] :by Amit Basu, Steve Muylle. - Cham :Springer International Publishing :2023. - 1 online resource (xv, 231 p.) :ill., digital ;24 cm. - Palgrave executive essentials,2731-5622. - Palgrave executive essentials..

Chapter 1: Introduction -- Chapter 2: Digitally Enhancing Market-facing Processes -- Chapter 3: Digitally Enhancing Existing Products -- Chapter 4: Creating New Digital Products -- Chapter 5: Engaging Consumers -- Chapter 6: Digital Intermediaries -- Chapter 7: Digital Revenue Models -- Chapter 8: Strategic Planning Models -- Chapter 9: Aligning with Strategic Priorities -- Chapter 10: Assessing Readiness for Digital Innovation -- Chapter 11: Evaluating Digitalization Initiatives.

Innovative digital technologies are forcing companies to rethink how they compete. The focus of digital innovation in business has shifted from internal transformation within firms to their market interface and ecosystems. While opportunities for innovation in internal operations are well established, it's less clear how to leverage technology at the market interface. This often has strategic implications, and the goal of this book is help you connect digital innovation to business strategy. By understanding how to leverage digital technologies, you can redefine your market-facing business processes, your products, services and even your business models and stay competitive in today's hybrid markets. This book provides a coherent and comprehensive approach to not just survive but rather thrive in the 21st Century global marketplace. With global, real-world examples and original frameworks, this is an ideal book for executives and anyone who wants to understand digital strategy. Highly practical but infused with rigorous research, it shows you how your business can use digital technologies to compete in today's hybrid markets.

ISBN: 9783031234408

Standard No.: 10.1007/978-3-031-23440-8doiSubjects--Topical Terms:

685508
Business enterprises
--Technological innovations.

LC Class. No.: HD45

Dewey Class. No.: 658.4063

Competitive digital innovation = transforming products, processes and business models to win in the digital economy /
LDR:02741nmm a2200337 a 4500 001 2318394
003 DE-He213
005 20230516181934.0
006 m d
007 cr nn 008maaau
008 230902s2023 sz s 0 eng d
020 $a 9783031234408 $q (electronic bk.)
020 $a 9783031234392 $q (paper)
024 7 $a 10.1007/978-3-031-23440-8 $2 doi
035 $a 978-3-031-23440-8
040 $a GP $c GP
041 0 $a eng
050 4 $a HD45
072 7 $a KJD $2 bicssc
072 7 $a BUS042000 $2 bisacsh
072 7 $a KJD $2 thema
082 0 4 $a 658.4063 $2 23
090 $a HD45 $b .B327 2023
100 1 $a Basu, Amit. $3 3633366
245 1 0 $a Competitive digital innovation $h [electronic resource] : $b transforming products, processes and business models to win in the digital economy / $c by Amit Basu, Steve Muylle.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2023.
300 $a 1 online resource (xv, 231 p.) : $b ill., digital ; $c 24 cm.
490 1 $a Palgrave executive essentials, $x 2731-5622
505 0 $a Chapter 1: Introduction -- Chapter 2: Digitally Enhancing Market-facing Processes -- Chapter 3: Digitally Enhancing Existing Products -- Chapter 4: Creating New Digital Products -- Chapter 5: Engaging Consumers -- Chapter 6: Digital Intermediaries -- Chapter 7: Digital Revenue Models -- Chapter 8: Strategic Planning Models -- Chapter 9: Aligning with Strategic Priorities -- Chapter 10: Assessing Readiness for Digital Innovation -- Chapter 11: Evaluating Digitalization Initiatives.
520 $a Innovative digital technologies are forcing companies to rethink how they compete. The focus of digital innovation in business has shifted from internal transformation within firms to their market interface and ecosystems. While opportunities for innovation in internal operations are well established, it's less clear how to leverage technology at the market interface. This often has strategic implications, and the goal of this book is help you connect digital innovation to business strategy. By understanding how to leverage digital technologies, you can redefine your market-facing business processes, your products, services and even your business models and stay competitive in today's hybrid markets. This book provides a coherent and comprehensive approach to not just survive but rather thrive in the 21st Century global marketplace. With global, real-world examples and original frameworks, this is an ideal book for executives and anyone who wants to understand digital strategy. Highly practical but infused with rigorous research, it shows you how your business can use digital technologies to compete in today's hybrid markets.
650 0 $a Business enterprises $x Technological innovations. $3 685508
650 0 $a Strategic planning. $3 528149
650 0 $a Organizational change. $3 516701
650 1 4 $a Innovation and Technology Management. $3 3538485
650 2 4 $a Business Strategy and Leadership. $3 3591715
700 1 $a Muylle, Steve. $3 3633367
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer Nature eBook
830 0 $a Palgrave executive essentials. $3 3597546
856 4 0 $u https://doi.org/10.1007/978-3-031-23440-8
950 $a Business and Management (SpringerNature-41169)